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Recent Blog Post


How to Build Killer Account Management Teams That Actually Expand Revenue
Discover how to build account management teams that do more than just retain—they drive serious revenue growth. This blog breaks down when to split sales and AM roles, how to equip AMs with the right tools like Meet Alfred and Extrovert, and the proven strategies we've used at Panaya, Microsoft, Fraud Sciences, and Octopai to turn underperforming territories into top-performing ones. Ready to grow from within? Start here.

David Bitton
Apr 176 min read


Why 99% of Founders Fail at Scaling a Business—And How to Be the 1% That Succeeds
99% of founders fail to scale—learn the CEO mindset, systems, and strategies to be the 1% that succeeds. #StartupGrowth #Leadership

David Bitton
Mar 24 min read


The Sales Delusion: Why Founder-Led Sales Failure Kills Startups
Founders often believe they can build a scalable sales strategy, but without experience, they risk sabotaging their own startup’s growth

David Bitton
Feb 274 min read


Scaling to $1M ARR: A Strategic Playbook for Startups
ID 344571927 © Yulia Sherstiuk | Dreamstime.com Achieving the milestone of $1 million in annual recurring revenue (ARR) is a...

David Bitton
Feb 175 min read


How SaaS Pricing Evolves Across Different Growth Stages
SaaS pricing evolves as businesses grow—optimize strategies to attract early adopters, scale revenue, and maximize customer retention.

David Bitton
Feb 134 min read


From Chaos to Clarity: How Founders Can Conquer Sales Without Losing Their Minds Building Scalable Sales Systems
Struggling with sales? Discover how Marketfit, your Fractional CRO as a Service, helps founders build scalable systems and empower teams!

David Bitton
Jan 145 min read


Cracking the Code: How Israeli Startups Solve Big Problems and Build Billion-Dollar Unicorns
Discover how Israeli unicorns solve real-world problems, scale globally, and build billion-dollar use cases. Insights for startup founders!

David Bitton
Dec 8, 20244 min read


CASE STUDY: Scaling Octopai’s Sales from 3 Customers to Acquisition by Cloudera
Learn how Octopai scaled from 3 to 140+ customers by optimizing sales, controlling trials, and solving customer challenges. #SalesSuccess

David Bitton
Nov 17, 20244 min read


Building a Lead Generation Machine: The Ultimate Guide for Sustainable Business Growth
Build a lead gen machine with inbound, outbound & social strategies for steady growth. Need help? MarketFit experts can guide you!

David Bitton
Oct 31, 20246 min read
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