When we scaled Octopai from 3 customers to acquisition by Cloudera, the game-changer wasn’t more leads—it was refining our Ideal Customer Profile. By analyzing our data, we saw that most of our wins came from just three verticals. We pivoted fast, doubled down on what worked, and aligned our entire GTM motion. In this post, I break down how founders can do the same—and why “spray and pray” is no longer an option

Discover how to build account management teams that do more than just retain—they drive serious revenue growth. This blog breaks down when to split sales and AM roles, how to equip AMs with the right tools like Meet Alfred and Extrovert, and the proven strategies we've used at Panaya, Microsoft, Fraud Sciences, and Octopai to turn underperforming territories into top-performing ones. Ready to grow from within? Start here.

Websites with GenAI chatbots adapt like expert advisors—offering personalized experiences instead of canned responses. See the difference.

Discover why asking "Why" is the ultimate sales hack that creates urgency, builds trust, and helps Israeli startups close more deals.

99% of founders fail to scale—learn the CEO mindset, systems, and strategies to be the 1% that succeeds. #StartupGrowth #Leadership

Founders often believe they can build a scalable sales strategy, but without experience, they risk sabotaging their own startup’s growth

If your top SaaS sales rep isn’t earning enough to drive a luxury car by year one, your comp plan needs a revamp. Learn how to fix it!

ID 344571927 © Yulia Sherstiuk | Dreamstime.com Achieving the milestone of $1 million in annual recurring revenue (ARR) is a...

Boost your sales pipeline with 5 essential KPIs for early-stage startups. Discover metrics that drive growth & revenue!

Discover how Israeli SaaS startups can scale with hybrid sales models combining inside sales & PLG. Unlock growth potential today!

Struggling with sales? Discover how Marketfit, your Fractional CRO as a Service, helps founders build scalable systems and empower teams!

10 growth hacking strategies to scale your startup fast! Actionable tips, real examples & proven hacks to drive growth on a budget.

Fair sales compensation during ramp-up fuels growth: support new hires with bonuses, reduced targets, or non-monetary goals to succeed

Discover how Israeli unicorns solve real-world problems, scale globally, and build billion-dollar use cases. Insights for startup founders!

Lack of proper sales infrastructure can lead to a "revolving door" scenario where sales hires struggle and eventually leave, time and again.

Why Israeli startups must launch sales & marketing early. Learn steps & success stories like Playtika to build scalable growth engines!

Learn how Octopai scaled from 3 to 140+ customers by optimizing sales, controlling trials, and solving customer challenges. #SalesSuccess

Build a lead gen machine with inbound, outbound & social strategies for steady growth. Need help? MarketFit experts can guide you!

How to build a repeatable sales pipeline for startups: Key strategies to scale, automate, and convert leads into long-term customers.

Building a scalable sales infrastructure is one of the most critical challenges SaaS startups face.