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Recent Blog Post
SaaS Sales Strategy: Upstream vs. Downstream Approaches
When it comes to selling SaaS products, choosing the right sales strategy is critical. Two primary approaches dominate the discussion:...
David Bitton
Jul 22, 20246 min read
Why Your SaaS GTM Plan Will Fail Without This Key Role
Are you struggling with your SaaS GTM plan? Discover why skipping a sales leader could cost you success—and how to fix it.
Nissim Ohayon
Jun 18, 20245 min read
Get Ready for Sales: The Essential Sales Tech Stack for Early-Stage Startups
Getting started in your Sales GTM can involve lots of sales tools. Which ones are critical, vs. nice to have? Read on & share your thoughts.
Nissim Ohayon
Apr 17, 20243 min read
Salesforce.com vs. HubSpot - Have you tried them both? Verdict?
Originally posted on LinkedIn, this article focuses on two of the most common CRMs. Your thoughts?
Nissim Ohayon
Jun 8, 20202 min read
Sharing is Caring. No, really!
With all the hype about selling via social networks, it seems that much of the methodology is highly contrived, but it shouldn't be.
Nissim Ohayon
Jun 1, 20203 min read
The Importance of Presales Professionals (aka Pre-Sales Engineers)
Originally posted on LinkedIn, another article focusing on a critical player in the sales team for tech startups.
Nissim Ohayon
May 18, 20203 min read
Behind every great sales organisation is a Master of Sales Operations.
Originally posted on LinkedIn, this is a review of the role of Sales Operations in tech startups.
Nissim Ohayon
May 14, 20203 min read
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